Engage
AV & Collaboration / capability
Experience Centres and Briefing Centres
The room is a seven-year asset and the story it tells goes stale in a quarter. A content workflow and a utilisation record come attached for finance.
A briefing centre earns its budget on the days a customer walks in, and that is fewer days than the business case assumes.
The room is a seven-year asset. The story it tells goes stale in a quarter. Most experience centres are specified entirely as hardware and then quietly stop being used, because nobody owns the content and nobody can change it without calling the SI back.
Where SECCOM stops. Content production and the story itself belong to your marketing function or its agency. SECCOM builds the room and the route by which content reaches it.
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